Suitable for all dogs who respond well to a protein rich diet
Fresh RAW Beef is a true single protein, nutritionally balanced raw food, designed in-clinic by our naturopath.
Containing only fresh beef chunks, beef bone, beef heart, beef liver, beef kidney, market fresh fruit & vegetables, NAS Organic Seaweed and turmeric.
With guaranteed analysis through laboratory testing, Fresh RAW Beef contains all the nutrition your dog requires in their daily diet and exceeds AAFCO and FEDIAF standards.
All ingredients are minced together for your convenience, giving the appearance of a fresh, rich red mince platter.
- High protein source
- Exceeds AAFCO and FEDIAF international food standards
- Free from artificial fillers, flavours, colours and preservatives
- Environmentally friendly, recyclable and compostible food container
Ingredients: Beef chunks, beef bone, beef heart, beef liver, beef kidney, sweet potato, carrots, zucchini, capsicum, spinach, apples, pears, seasonal fruit and vegetables, lentils, organic seaweed, turmeric, garlic
Do We Service Your Postcode?
$13.54 – 900 grams
Fresh RAW Beef is made using fresh beef chunks and beef bone, with quality beef heart, beef liver and garden fresh fruit and vegetables, straight from the market. Also included in our recipes are lentils, turmeric, seaweed and garlic, ensuring your pet has all the vital, nutrients, vitamins and minerals.
Fresh RAW Beef is a single protein raw food mix. Our hand selected ingredients are suitable for the canine digestive system to maintain optimal health, both inside and out. All ingredients are minced together for your convenience and to aid digestion, giving the appearance of a fresh, rich red platter.
Can you tell me where I can find the food?
Fresh RAW can be found in selected pet stores. We also have a postcode finder on our food pages for home delivery.
Is the food complete and balanced?
Yes, we have created a naturopathic blend that not only meets, but exceeds the AAFCO and FEDIAF standards for pet nutrition.
How do you preserve the food?
Our food has no preservatives, but is frozen to maintain the nutrient values. Research has shown that frozen foods do retain their nutrient component for longer than fresh, unfrozen foods.
Why do you have lentils in the food?
Lentils are a legume and a great source of iron and plant-based protein, whilst being low in calories and high in fibre. As with many legumes, lentils are often frowned upon when given in high doses as pets can become flatulent. However, we only use small amounts, which fall well below any documented inclusion rates. Our inclusion rate is less than 0.5%.
Garlic is toxic, why do you use it?
As with many foods, herbs and spices, garlic has many health benefits when fed in moderation. Garlic is widely reported to be toxic for dogs and cats, however research conducted on the effects of garlic has been based on garlic extracts and excessive dosage rates. Garlic in very small doses has excellent health benefits for both dogs and cats. The documented benefits for the use of fresh, raw garlic include reduced formation of blood clots (anti-platelet), decreased cholesterol build up (anti-cholesterol emic), aiding prevention of tumours (anti-tumour), stimulates the lymphatic system to remove waste and is said to have antibiotic, antifungal and anti-parisitic benefits. The National Academy of Sciences published a report in 2008 compiled by National Research Council of America, who have assessed the safe intake levels of garlic for dogs and cats. They conclude a safe daily level of 22mg per kilogram of body weight in dogs and 17mg per kilogram of body weight for cats. Our inclusion rates fall well below this, at less than 1mg/kg for both cats and dogs.
What are seasonal fruit and vegetables?
There are times during the year that certain fruit and vegetables are not available or not at their best. Vegetables that have been stored for long periods of time in cold storage, tend to lose their goodness over time, so we only include market fresh vegetables. We add seasonal fruit and vegetables during their best growing season which are chosen for their specific nutrients, vitamins and minerals, ensuring our food is always balanced and also that our recipes are cost effective and do not fluctuate in price. A few examples of seasonal fruits and vegetables are: strawberries, blueberries, bananas, broccoli, cauliflower, asian greens etc…
Why do you use sweet potato?
Sweet potato is a rich source of beta-carotene (antioxidant), fibre, vitamins and minerals, including iron, calcium, selenium, B vitamins and vitamin C. Our inclusion rate is very low and less than 1%.
Where is your meat sourced from?
All our meat is sourced from reputable abattoirs throughout Victoria, which ensures we are buying from a trusted source. Both our suppliers and our factory are licensed with PrimeSafe, who are the governing body responsible for conducting audits and checks for both meat suppliers and manufacturing facilities.
Where is our fish sourced from?
Our fish is sourced from local fish markets here in Victoria and the fish is supplied by local fishermen, fishing off the Victorian and Tasmanian coasts.
Is your meat free range or grass fed?
While we love the idea of sourcing only organic, grass fed and free range meat, sometimes this is not possible. But we do source our meat from reputable abattoirs throughout Victoria, which ensures we are buying from a trusted source. Both our suppliers and our factory are licensed with PrimeSafe, who are the governing body responsible for conducting audits and checks for both meat suppliers and manufacturing facilities.
What type of fish do you use?
We only use white fish which is predominantly Blue Grenadier. If we find Blue Grenadier is not available we may use other seasonal white fish which is flourishing at the time, but this would be a rare occurrence.
Do we need to add anything to the food?
Our food is already complete and balanced and suitable for all breeds and ages. However, there may be times when your pet requires additional support with supplements to maintain high energy, health challenges or age related issues. During these times we recommend using our natural supplements range to round ff the diet.
Can you cook the food?
We strongly recommend serving our food raw as we can only guarantee the nutrient values in its raw form. Cooking changes the nutrient levels of all foods.
How much of each ingredient is in the food?
Understanding the exact percentage of each ingredient is not particularly helpful, but we can give you the overall percentage of each food group: Dogs – 70% meat, 10% bone, 10% vegetables, 5% offal, 4% fruits, 1% other (lentils, turmeric, garlic, seaweed). Cats – 75% meat, 10% bones, 5% vegetables, 5% offal, 4% fruits, 1% other (lentils, turmeric, garlic, seaweed).
Why use vegetables in cat food?
Fruit & vegetables are used to naturally add vitamins and minerals that are not present in meat alone. All the fruit and veg us pureed to ensure they are easily digested, where the meat is minced. These equate to less than 10% of the overall recipe. Meat is quite high and equates to 90% of the diet. When cats naturally hunt, they will consume the gut and digestive tract of their prey who are consuming seed, fruit, veg etc… We prefer to use natural ingredients rather than adding synthetic vitamins and minerals.
What are the carbohydrate levels in your cat food?
The carbohydrate levels are very low, Fish is less than 0.5%, Beef is less than 0.5%, Chicken is less than 1.8% and Kangaroo is less than 0.5%.